The startup owner's manual. the step-by-step guide for building a great company Vol. 1
Record details
- ISBN: 0984999302
- ISBN: 9780984999309
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Physical Description:
print
xxix, 571 p. : ill. ; 25 cm. - Publisher: Pescadero, Calif. : K&S Ranch, Inc., 2012.
Content descriptions
General Note: | Includes index. |
Formatted Contents Note: | Introduction : A repeatable path ; Why a second decade? ; The four steps: a new path -- Getting started : The path to disaster: a startup is not a small version of a big company -- The path to the epiphany: the customer development model -- The customer development manifesto -- Step one: Customer discovery : An introduction to customer discovery -- Customer discovery, phase one: State your business model hypotheses -- Customer discovery, phase two: "Get out of the building" to test the problem: "Do people care?" -- Customer discovery, phase three: "Get out of the building" and test the product solution -- Customer discovery, phase four: Verify the business model and pivot or proceed -- Step two: Customer validation : Introduction to costumer validation -- Customer validation, phase one: "Get ready to sell" -- Customer validation, phase two: "Get out of the building and sell!" -- Customer validation, phase three: Develop product and company positioning -- Customer validation, phase four: The toughest question of all: pivot or proceed? -- The startup owner's manual "site" map -- Appendix A. Customer development checklists -- Appendix B. Glossary -- Appendix C. How to build a web startup: a simple overview. |
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Subject: | New business enterprises Entrepreneurship |
Available copies
- 3 of 3 copies available at Sitka. (Show)
- 2 of 2 copies available at BC Public Libraries.
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Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
---|---|---|---|---|---|---|
Creston Public Library | 658.9 BLA (Text)
Acquisition Type: Donated |
35140001157489 | Adult Non-Fiction | Volume hold | Available | - |
Squamish Public Library | 658.11 BLA (Text) | 33110003056023 | Adult Non Fiction | Volume hold | Available | - |